Hey there!

Thanks for visiting An Indigo Day and my Substack. I’m a New York City style blogger run by me, Jessica Camerata. I aim to bring practical tips to your every day life. Tips that you can easily tackle and make your life feel a little more 'put-together'. So that you can make each day, an indigo day.

An Indigo Day started when I wanted to pursue a new career in writing and fashion.  A previous job in a very conservative corporate America atmosphere had me itching for something that I was passionate about.  Eventually, a little nudge and push from friends and family and my blog was launched. In 2011, An Indigo Day was originally called, My Style Vita. After 9 years of My Style Vita, it was time for a change. You can learn more about that here. An Indigo Day was launched in the fall of 2020.

I launched my Substack in 2024 as a space to host my newsletter where I share my weekly Monday Five. A list of 5 things I’m loving at the moment to a new show, book a great purchase or an article I’m loving. And my weekly recap, an indigo week, where I get you caught up on life and what went live on the blog. These are both always free for subscribers.

Sprinkled into this free content will be my paid content that you can expect to receive two to three times a month. The most notable, Millennial Style Academy. This is a monthly series I brought over from Instagram (Millennial Mondays) where I answer your burning style questions. I’ll also share some behind the scenes content, travel and more for paid subscribers.

In addition to An Indigo Day, I am also the co-founder of The Blog Societies. TBS is a cultivated community for influencers to unlock the resources, connections and tools necessary to grow their blogs.

I’m excited to be here at Substack and share more personal content and off-the-cuff pieces in addition to my blog, an indigo day.

xo Jessica Camerata
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Your source for style tips, curated shopping guides, outfit ideas, and a mix of travel, beauty, and behind-the-scenes content. Practical tips to feel more put together. Let’s make each day, an indigo day.

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I’m here to help you effortlessly elevate your life from style, to beauty and home. I aim to bring you everyday tips to feel more put-together.